The Presentation Secrets of Steve Jobs
English | Publisher: McGraw-Hill; 1 edition (September 11, 2009) | ISBN-10: 0071636080 | 256 pages | PDF | 1.96 MB
In "The Presentation Secrets of Steve Jobs," Carmine Gallo provides a framework for you to deliver a keynote like Steve does. The book provides both an Al Michaels and John Madden perspective of Jobss keynotes: a play-by-play account of events married with analytical insight.
While rich in detailing the stylistics of Jobss presentations and the empirical evidence supporting it -- for example, limiting bullet points on slides, using simple language, and using the rule of threes to enhance a narrative -- the most captivating portion of the book is how it details Steve Jobss preparation for his keynotes. Yes, even Steve Jobs, like the rest of us, must prepare for his preparations presentations.
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